Stanford improved its unbeaten streak against Cal to six with a 21-6 in the 1929 Big Game. The Stanford Indian made its first appearance on a Big Game program, though the unofficial nickname had been used by sportswriters for some time.
The word "Indians" doesn't appear in the program (neither does "Bears", for that matter), but a graphic of a figure in a headdress shooting a bow and arrow was featured on some of the Stanford pages.
More beautiful card stunts.
The bands.
There were four pages devoted to mugshots of the press.
The Table of Contents was found on page 46.